Macrosoft took the wraps off of its Windows Phone 7 in New York Monday, beginning a push that the software giant hopes will maintain its impact in an increasingly mobile world.
Microsoft currently holds 10.8% of the smartphone market, according to the most recent numbers from tracking firm ComScore. BlackBerry’s operating system accounted for 37.6%, Apple 24.4%, and Android 19.6%.
The goal for Windows Phone 7 is an ambitious one: to deliver a phone that truly integrates the things people really want to do, put those things right in front of them, and either let them get finished quickly or immerses them in the experience they were seeking.
At the launch event Monday, Microsoft CEO Steve Ballmer emphasized that its Windows 7 Phone handsets will be different from any on the market.
Several manufacturers
Windows Phone 7 will be available on smartphones from a variety of manufacturers, including Samsung, Dell, LG and HTC.
It was said that New Windows phones from T-Mobile and AT&T are expected by mid-November. Others like Verizon plan to carry handsets next year.
Geared to gaming
Microsoft has smartly made gaming a key part of the new phones, relying on the strong reputation of its Xbox console.
The phones will carry a version of Xbox Live, which will allow players to sync games with other phones and PCs.
Comparisons to the iPhone?
On the launch Ballmer was time and time again asked for comparisons to the iPhone.
“We are pushing forward. Right now, our key is just to push forward and to do things a little differently.” Ballmer said.
Comparisons are inevitable. We can just imagine and be looking forward for the Windows Phone 7 handsets hitting the market in the following month.
Posted in Digital Life, Latest portable devices, Mobile
